Sign up today for this exclusive
NHFA member event!
Brand with the #1 television show in
America 5 years running - American Idol
- Sweepstakes with a grand prize of a trip to the American Idol live finale show will drive traffic into your stores
- Serta TEST RESTS drive traffic to your mattress department
- Utilize the American Idol name in your advertising and tie-in promotional opportunities in your store
- Offer an exclusive American Idol by Serta® mattress
- Receive a turnkey marketing package to help promote the event
- SPECIAL BONUS - sign up by January 15th and you will be entered for a chance to win a trip to Hollywood!
Click here to download a PDF with more program details.
NHFA members are eligible to participate. Not a member? Contact Serta today at (800) 327-3782, extension 6014 to find out how you can become a member and participate!
Click here to request more information through our online contact form.