Sign up today for this exclusive
NHFA member event!

Brand with the #1 television show in
America 5 years running - American Idol
  • Sweepstakes with a grand prize of a trip to the American Idol live finale show will drive traffic into your stores
  • Serta TEST RESTS drive traffic to your mattress department
  • Utilize the American Idol name in your advertising and tie-in promotional opportunities in your store
  • Offer an exclusive American Idol by Serta® mattress
  • Receive a turnkey marketing package to help promote the event
  • SPECIAL BONUS - sign up by January 15th and you will be entered for a chance to win a trip to Hollywood!

Click here to download a PDF with more program details.

NHFA members are eligible to participate. Not a member? Contact Serta today at (800) 327-3782, extension 6014 to find out how you can become a member and participate!

Click here to request more information through our online contact form.

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